PR Tools to Toot Your Own Horn - Strategies and Ideas for Low-Cost Small Business Public Relations by CreateSpace Independent Publishing Platform

PR Tools to Toot Your Own Horn - Strategies and Ideas for Low-Cost Small Business Public Relations by CreateSpace Independent Publishing Platform
PR Tools to Toot Your Own Horn - Strategies and Ideas for Low-Cost Small Business Public Relations by CreateSpace Independent Publishing Platform PR Tools to Toot Your Own Horn - Strategies and Ideas for Low-Cost Small Business Public Relations by CreateSpace Independent Publishing Platform PR Tools to Toot Your Own Horn - Strategies and Ideas for Low-Cost Small Business Public Relations by CreateSpace Independent Publishing Platform PR Tools to Toot Your Own Horn - Strategies and Ideas for Low-Cost Small Business Public Relations by CreateSpace Independent Publishing Platform (click images to enlarge)

PR Tools to Toot Your Own Horn - Strategies and Ideas for Low-Cost Small Business Public Relations by CreateSpace Independent Publishing Platform

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Description of PR Tools to Toot Your Own Horn - Strategies and Ideas for...

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Manufacturer Description

2013 Small Business Book Awards Winner in Marketing Category

Whether you are a business owner, owner-operated local business or merely have actually limited staff and resources, you probably need to produce and manage your very own public relationships methods and initiatives. If you do not toot your very own horn, that will?

Written by a 20 year marketing expert and creator of Small Business Marketing Tools (SBMarketingTools.com), this book arms you with the sensible understanding and solid suggestions you need to create and handle PR for your expanding local business. With a concentrate on inexpensive yet impactful concepts, this book is complete of straight-forward, easy-to-follow methods that any local business can utilize by themselves.

Highlights include: exactly how to build a Public Relations strategy, managing typical PR company tasks internal, recognizing information worthwhile of a news release (along with exactly how to create and distribute them), developing beneficial partnerships with essential media calls and journalists, making use of certain social media PR methods, targeting methods for regional public relationships, developing a website press area, creating a Public Relations pipeline and more!

BENEFIT PR TOOLS: Book consists of connect to download and install totally free themes and overviews-- Press Release Checklist (for detailed production, distribution and promo planning), Press Release Template and Media Outreach Guide (to track and handle media outreach initiatives).

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