Craft a Creative Business: Making & Marketing a Successful Creative Business by Search Press

Craft a Creative Business: Making & Marketing a Successful Creative Business by Search Press
Craft a Creative Business: Making & Marketing a Successful Creative Business by Search Press Craft a Creative Business: Making & Marketing a Successful Creative Business by Search Press Craft a Creative Business: Making & Marketing a Successful Creative Business by Search Press Craft a Creative Business: Making & Marketing a Successful Creative Business by Search Press Craft a Creative Business: Making & Marketing a Successful Creative Business by Search Press (click images to enlarge)

Craft a Creative Business: Making & Marketing a Successful Creative Business by Search Press

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Description of Craft a Creative Business: Making & Marketing a...

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Manufacturer Description

A complete must-read overview for anybody intending to turn their hobby, craft or art abilities right into a successful business. Covering every little thing you ever wished to know, Fiona gives clear, simple insight on the importance of identifying markets, concentrating on a USP, assessing the competition, ensuring the cost is right and setting goals. The publication includes areas on item photography, branding. and legal matters. The publication has specific focus on online marketing, with in-depth info on markets, blog writing, making use of social media and the importance of analytics and SEO (online search engine optimization). Information on offline marketing is consisted of too, with notes on on marketing at craft fairs, trade fairs and markets, marketing through retail outlets, running training courses and workshops, and including operate in the media.

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