A Crowdfunder's Strategy Guide: Build a Better Business by Building Community from Berrett-Koehler Publishers
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More Than Money Jamey Stegmaier recognizes crowdfunding. He's an expert of 7 effective Kickstarter projects (and also counting) that have increased over $3.2 million, and also he's the owner of the widely checked out Kickstarter Lessons blog site. In this publication he provides a thorough overview of crowdfunding, demonstrating that it can be a powerful means for business owners to expand their organisations by building community and also putting their clients first.This publication consists of over forty tales of inspiring successes and also sobering catastrophes. Stegmaier utilizes these examples to demonstrate how you can (and also how not to) prepare for a campaign, expand a follower base, structure a pitch, locate new backers, and also implement numerous other most importantly vital "nuts and also screws" aspects of an effective crowdfunding project.But Stegmaier highlights that the benefits of crowdfunding are a lot more concerning the"group"compared to the "funding. "He reveals that if you treat your backers as individuals, not wallets-- communicate frequently and also transparently with them, ask their opinions, address their demands-- they'll become advocates as well as funders, tremendously increasing your project's chances of prospering.